Evaluate and consolidate your work.
juggling multiple documents when one could do the job
repeatedly answering questions that are covered somewhere on your website
struggling to cut down or restructure a long document.
Create consistent content with a single voice.
making documents that don't match each other
finding inconsistencies in your content
needing a final say on competing style choices.
Use language suited to your audience.
explaining complex ideas to an unfamiliar audience
repeating yourself to make your meaning clear
trying to simplify bureaucratic, technical or academic text.
Check your final version for errors.
polishing content for publication
finding errors in your work
having trouble figuring out what needs to be corrected.